Shopify vs Shopify Plus: What’s Best for Your Store?

If you are choosing between Shopify vs Shopify Plus, you are far from being the only one. As e-commerce continues to become more popular, many companies are looking for a seamless solution that can grow with their business without adding difficulty into the mix. At V Group, we assist companies in finding the right tools to grow their brand. In this blog, we’ve discussed the main differences between Shopify and Shopify Plus, broken down into the simplest form.

If you are an emerging company or a company that is already receiving thousands of orders, this Shopify vs Shopify Plus comparison will help you determine what you require with respect to either Shopify vs Shopify Plus.

What Is Shopify?

Shopify is an e-commerce platform for previously established or newly established small to mid-sized companies. It allows companies to quickly and easily start their store online by utilizing all of the components necessary to run their store (product pages, checkout, payment processing, shipping tools, marketing features, etc.). It’s a flexible and simple platform that is an excellent option for companies that are either just beginning or are currently experiencing steady growth. Most merchants move from Shopify to Shopify Plus if they require greater levels of customer engagement, personalization, and automation.

What Is Shopify Plus?

Compared to normal Shopify, Shopify Plus is an advanced e-commerce platform geared toward larger companies with substantial sales volume. If your business is quickly growing, requires many integrations, or needs a custom checkout, then Shopify Plus will be a good fit.

As a large company, you have a lot to handle in managing your e-commerce business, which is why you need access to:

• Better customer support
• Added security measures
• More control over your business processes
• More options to automate.

To boost your online store, take a look at our Shopify Development Services, designed to deliver fast, scalable, and conversion-focused eCommerce solutions.

Shopify vs Shopify Plus Pricing

One of the biggest questions businesses ask is:
How much is Shopify Plus vs Shopify?

The following outlines the basic price ranges between Shopify and Shopify Plus:

• Shopify’s range of plans: $5-$399 per month
• Shopify Plus: Starts at $2,000 per month; Prices based on monthly sales volume

Thus, the answer to this question is that Shopify Plus is significantly higher than the basic version of Shopify. However, by using Shopify Plus, you are able to take advantage of features only advanced-growth companies have available to accommodate scaling without limitations.

When comparing Shopify vs Shopify Plus pricing, you will see that the difference in cost is representative of the access to automation, unlimited employee accounts, API access, and custom checkout options that are available to you.

Shopify vs Shopify Plus Comparison: 9 Key Differences

Below is a clear and simple way to understand the Shopify vs Shopify Plus features and how they impact your store.

1. Dedicated Merchant Support

Further, Shopify Plus provides you with access to merchant success managers who assist you with your setup, help you improve your performance, and provide ongoing support. Shopify, on the other hand, provides general support, but no specialized personnel.

2. Shopify Plus Academy

Shopify Plus has additional resources through its academy that include advanced training, webinars, and strategy courses specifically designed for enterprises.

3. Customizable Checkout

The biggest differences between Shopify and Shopify Plus are the level of customization available for the checkout.

Shopify only allows theme-based checkout (the look of the checkout). Shopify Plus allows greater customization of the checkout to enhance conversion rates and reduce cart abandonment.

4. Unlimited Staff Accounts

The number of staff accounts available on Shopify is limited to your plan. Shopify Plus has no limit on the number of staff accounts available; this makes it an excellent choice for growing businesses with large teams.

5. Advanced API Integrations

Shopify Plus offers a deeper connection to your ERP and CRM systems through the use of its APIs. These connections provide for complete automation of your entire technology stack.

6. Lower Transaction Fees

Shopify and Shopify Plus will not charge transaction fees if you process payments through Shopify Payments; however, Shopify Plus will provide you with lower transaction fees for external payment gateways.

7. Advanced Discount Tools

Shopify offers basic discount options. Shopify Plus has the Launchpad feature, which allows for automated flash sales, product drops, and scheduled promotions.

8. Built-in B2B Features

Shopify Plus allows businesses to create and manage their own wholesale storefront, have a central multi-store administration system, and dashboards with optimal use of resources.

9. Headless Commerce Capabilities

Shopify Plus supports the creation of headless storefronts that take advantage of cutting-edge technologies and frameworks used to build them.

These enhancements establish Shopify Plus as the logical choice for a business when a company is ready to scale and utilize higher-level capabilities that provide for a customer-centric experience.

Final Thoughts

Choosing between Shopify vs Shopify Plus is based on your growth stage, size, and long-term goals for your business. Shopify is a great option for new or growing brands looking for an affordable and intuitive e-commerce solution. Shopify Plus caters to enterprise-level businesses with more robust project management capabilities, automation, and worldwide scalability.
At V Group, we help brands make this same choice every day. If you are unsure if you should move from Shopify to Shopify Plus, please reach out to us to help ensure you will be able to successfully migrate to a solution that supports your business growth. Get in touch with us today!

FAQs